Social Media

Whatsapp Web – Whatsapp or sometimes we called it WA was founded by Brian Acton and Jan Koum, 2 former Yahoo employees in 2009. Whatsapp has become the most used instant messaging application in the world. Whatsapp is cross-platform instant messaging make it people easy to communicate although they have a different platform. I think this is the most important feature that most people love at that time.

Whatsapp once charged $1 per year to each user, this was to pay their operational cost like maintain servers and to pay the employee. In 2014 Facebook acquired Whatsapp for about USD19,3 Billion, and they make it free app to everyone because Facebook already has robust infrastructure around the world.

Many people still wonder how Facebook makes money with Whatsapp, my opinion is they use Whatsapp as a big data tool so they know what people doing with Whatsapp. They can later use this data for their advertising program on Facebook.

Whatsapp runs in Android, iOS, Windows Phone, Symbian, and Blackberry. They also have Whatsapp web version where we can use in companion with existing Whatsapp in a mobile device.

We are going to reveal more information about Whatsapp Web or WA Web we called it here in Indonesia.

What is Whatsapp Web

Whatsapp web is an extension of WhatsApp to be used in a modern Internet browser. You still need to have Whatsapp in your phone to use Whatsapp Web. By using Whatsapp on the web it will easier for people to answer text chat, send pictures, and video from many people. While in the mobile device will be much harder as the keys are smaller and phone display also smaller compared to a computer display.

How To Use It

It is easy to use Whatsapp Web, all you have to do are:

1. Open Whatsapp app on your phone, on the right top, tap 3 vertical dots and choose Whatsapp Web

2. On your Internet browser open https://web.whatsapp.com

3. Scan the QR code on the computer screen by your mobile

4. You can use WhatsApp Web from the computer.

Benefits of using Whatsapp Web

After sometimes using it here is my opinion: I always use it when works with the computer. I don’t have to check my phone, every time new message arrived. I only click the tab where I opened Whatsapp Web on my computer and answer it from there.

I can reply to many text messages from people using a computer, it’s much easier and faster.

We can monitor Whatsapp conversation on our customer service phone’s or children’s phone.

What you cannot do?

Some matter that you cannot do with Whatsapp Web are:

1. You cannot use the WhatsApp web independently without your WhatsApp on the phone.

2. You cannot use audio or video calls must use Whatsapp from the smartphone.

3. It cannot run on an old browser, you will need a modern Internet browser.

4. You cannot use WhatsApp web on 2 tabs or 2 different browsers from the same computer.

5. We can update status.

6. You cannot share current location from Whatsapp web

7. All media download automatically to the PC as we cannot change the media settings.

What You can do with Whatsapp Web

1. You can use Whatsapp web on different computers from the same Whatsapp account.

2. Use the keyboard to type the message, it is much easier compared to use the smartphone.

3. Send photo/audio/video that already on your computer.

4. Create a new Whatsapp group

5. Change profile

6. Reply, start, delete, or forward messages

7. Select many messages and delete them

However, for some cases, you can use WA Web without scanning QR code as long as you already use it before and also you are not logged out from your Whatsapp Web session on the phone.

What is Whatsapp for PC

If for some reason your company not allowing to use an Internet browser, you still can use Whatsapp from the PC by downloading Whatsapp for PC.

Read: How To Use Instagram Insight

Download Whatsapp for PC

Open https://www.whatsapp.com/download/ on the right section you can choose to download Whatsapp for PC or for Mac.

After installed you can use Whatsapp for PC exactly the same as WA Web.

How to use Whatsapp for PC

Using Whatsapp for PC is the same with Whatsapp Web, you will need to scan QR code on the Whatsapp for PC from your smartphone.

Whatsapp Web or Whatsapp for PC will be very useful for Customer Service or people who communicate often with their customer or friends.

Use Whatsapp on several devices

We also can add a new session for different devices or browsers. The situation that might require this are:

When the parent wants to monitor their child Whatsapp conversation, both father and mother can make different sessions from their child’s Whatsapp.

For security purposes, you must always log out when not using the Whatsapp web. Doing this makes sure your conversation never monitored by someone. You can do this just like started the new session. Open Whatsapp on your phone. Click 3 vertical dots on the right top of the screen. Tap the WhatsApp Web. Tap log out from all devices.

Both Whatsup web and Whatsapp for PC require the smartphone which we want to monitor the WA conversation, must around because the phone must scan the QR code on the computer.

How about if we want to use the Whatsapp web but the phone is left at home, is this possible?

The example below my phone left at home because I was in a hurry. However, I want to keeps connected with my Whatsapp using Whatsapp web.

Step1: Open https://web.whatsapp.com. It will ask to scan the QR code from your phone (the one you left at home).

Step2: I ask my friend to take a QR’s code foto on my computer by his phone (because mine is at home).

Step3: My friend send the QR code to my wife’s phone

Step4: My wife to scan the QR code on her phone using my phone that I left this morning.

Step5: Now I should able to use the Whatsapp web in the office while the phone physically at home. Nice isn’t it?

The steps above must be done quickly as the QR code keeps changing every 15 seconds. The step1 – step 5 must be done under 15 seconds or it will fail.

There is no doubt that Instagram has now become a powerful tool to promote your merchandise. You have a lot of followers make consistent postings with awesome pictures combined with the correct hashtag and you could make good sales.

A lot of people using Instagram without knowing how to measure its effectiveness they only take it for granted. When you have no data to measure performance you cannot make a better promotion because you don’t know what factor need to increase and which need to eliminate.

Luckily, Instagram provides a tool to analyses your Instagram promotion called Instagram Insight. This tool is free for a business account if your account is not business you can change to business easily.

Unfortunately, this tool is only available on a mobile version, no desktop version, below is how you can use Instagram Insight on the phone screen.

Before we understand the meaning of the number in the Insight we need to understand the following terms:

1. Content Tab:

Photos, videos, Carousel Posts, Shopping Posts

Impressions: The total number of times your post has been seen
Reach: The number of unique accounts that have seen your post
Engagement: The number of likes and comments on your post
Saved: The number of unique accounts that saved your post.
Profile visits: The number of times your profile was viewed.
Follows: The number of accounts that start following you.

2. Activity Tab:

Interactions are insight measures the actions people take when they engage with your account, they are:

Profile Visits: The number of times your profile was view.
Website Clicks: The number of taps on the website in your profile
Calls: The number of taps to call your business
Email Clicks: The number of taps to email your business

Discovery is set of insights measures how many people see your content and where they find it, they are:

Reach: The number of unique accounts that have seen any of your posts. The reach metric is an estimate and may not be exact.
Impressions: The total number of times all of your post has been seen.

3. Audience Tab:

Top locations: The places where your follower are concentrated, we can select countries or cities.
Age range: The age distribution of your followers
Gender: The gender distribution of your follower
Followers: Average time of your followers on Instagram
Followers hours: Average times when your followers are on Instagram on a typical day.
Followers – Days: The days of the week when your followers are most active.

Stories:

Impressions: The number of time a photo or video was seen in your story
Reach: The number of accounts that show a photo or video in your story
Forward: The number of taps to see the next photo or video in your story
Back: The number of taps to see the previous photo or video in your story
Exited: The number of taps to leave your story
Replies: The number of replies to this photo or video in your story
Next Story: The number of taps to the next account’s story
Link Clicks: The number of times a link on your photo or video was clicked.

Open Instagram on the phone, (as I said no desktop version for Instagram Insight) tap your Instagram icon on the right bottom section.

Sometimes we need to track how many clicks happened to our button as we send paid traffic to the landing page. Without knowing this we cannot optimize and cannot measure the effectiveness of our ads.
Below button when clicked will send “Lead” event to the Facebook analytic and also will open Whatsapp automatically (when opened in a mobile device with Whatsapp installed) with a predefined message to the designated number.

This is the code:

<h4>
<button class=”float-none submit-button” id=”myButton1″>Hubungi CS kami di WA 0812 xxxx xxxx</button><script type=”text/javascript”>
document.getElementById(“myButton1”).onclick = function ()
fbq(‘track’, ‘Lead’);
window.open(‘https://api.whatsapp.com/send?phone=62812xxxxxxxx&text=Hai%20kakak,%20saya%20tertarik)’);
};
</script></h4>

Notes:
Before this can be tracked this event you need to install pixel code before </head> usually in the header file.
The code is something like this:

<!– Facebook Pixel Code –>
<script>
!function(f,b,e,v,n,t,s)
if(f.fbq)return;n=f.fbq=function()n.callMethod?
n.callMethod.apply(n,arguments):n.queue.push(arguments)};
if(!f._fbq)f._fbq=n;n.push=n;n.loaded=!0;n.version=’2.0′;
n.queue=[];t=b.createElement(e);t.async=!0;
t.src=v;s=b.getElementsByTagName(e)[0];
s.parentNode.insertBefore(t,s)}(window, document,’script’,
‘https://connect.facebook.net/en_US/fbevents.js’);
fbq(‘init’, ‘1xxxxxxxxxxxxxxx’);
fbq(‘track’, ‘PageView’);
</script>
<noscript><img height=”1″ width=”1″ style=”display:none”
src=”https://www.facebook.com/tr?id=1xxxxxxxxxxxxxxx&ev=PageView&noscript=1″
/></noscript>
<!– End Facebook Pixel Code –>

Good luck!

Facebook Lite is the new app from Facebook designed especially for countries which have slower Internet speed or not reliable internet connection. Facebook lite uses less memory, traffic and still delivering all basic Facebook feature. It claimed to work well with 2G connection.

I am living in Indonesia which in a certain area the Internet connection is not so good,  but that is not my main reason to switch to Facebook Lite. I already removed my Facebook for Android a long time ago and only accessing it from Google Chrome. The main reason is that I feel my phone performance become sluggish as the Facebook data getting bigger and bigger.

I hope when using Facebook Lite I will not have a bad experience with my phone after sometimes using it. The other reason is the installation files is quite big 58MB vs Facebook lite 1MB.

After installing Facebook Lite I am happy as the performance is good, in fact, it better than running Facebook on Chrome. Running this app reminds me of Google’s AMP version of websites.

Download Facebook Lite

Download Facebook Lite only 1.35 MB

Facebook Lite Compatibility

Installing Facebook Lite

When I was opened Facebook from Chrome the is a pop-up message offering to install Facebook Lite. When I follow the link it downloads a Facebook APK file from the Facebook site.
I believed it also can be installed from Google Play Store.

Login to Facebook Lite

Log in to Facebook Lite a little bit different with login to regular Facebook for Android, When I fill my usual password, it sent me a code number via SMS and I have to use that number as my password.

What is Missing in Facebook Lite?

I do not use Watchlist, Live, all I need is to see the notification that matters to me. I see no missing important feature in Facebook Lite. So yes, this is my favorite Facebook app edition.

Other than Facebook Lite, Facebook also released Messenger Lite with the same goal.

Social Media Optimization

A Popular New Trend that Breaks from Search Engine Optimization

Social media site optimization is similar to online search engine media optimization. The objective of social media sites optimization is to drive huge quantities of individuals to a specific internet site. Social network optimization can also be made use of to establish whether a startup site will achieve success or whether it will certainly fail with the customers. Social media site optimization uses new to motivate web traffic to a site.

Social media site optimization was a name produced by Rohit Bharagava, the vice president of Interactive advertising.

Social media site optimization is on-line tools as well as systems that can be made use of to share viewpoints, viewpoints, as well as insights. It cant take several types such as message, photos, sound, as well as video clip. Popular forms of social networks optimization are currently blogs, hull casts, message boards, vlogs, as well as wikis. Social media site optimization is anything that develops an area where people can rendezvous. Social media site optimization usually includes sites that can be made use of as a platform to send out an advertising message.

Social media optimization is not something that can be required. If people are attracted to it, it is taken into consideration a kind of pull advertising and marketing; it only functions. Search engine optimization has clear objectives. Webmasters who use search engine optimization want to have an internet site that rates well with the online search engine.

The objectives of webmasters that are trying to utilize social media sites optimization are; a boost in linkabilty, very easy book noting, mash-up, incoming links, and helping material travel.

The regulations web designers who are utilizing social networks optimization require to live by are, satisfying beneficial (valuable) users, and they need to see to it they are an individual source.

Webmasters who are using a social media sites optimization technique must make certain they take part with their users. You need to be a part of the blog sites as well as the message boards. Read WhatsApp for PC.

See to it you have developed web content. One of words usually associated with social networks optimization is mashup. The origins of the word, mashup, gets it begin in the popular song world. Mashup is a site of application that works to integrate material from even more then one resource right into an incorporated experience. A mashup is occasionally produced as a method to collect comments on an existing job or body of work. Most companies utilize a third party using public interface. Google, Amazon, Yahoos! APIs, ebay.com, AOL, and also Windows Live are several of the firms currently experimenting with mashups.

Despite the fact that social media optimization is a relatively new idea, some people think that social media sites optimization will certainly be one of the leading 7 advertising and marketing patterns of 20007 along with; sharing business personalities, widget advertising, vehicle tagging, human filtered searches, material casting, and also on the internet identification moving.

Social media optimization is something that motivates a fun social atmosphere. Appreciate it.

No local business had a simple time launching. Besides tough initiative as well as tight spending plan, there needs to be a task called social media. It’s not something you could acquire or pay people to do. Sure, social networks advertising, as well as its management, could be executed by tools and software applications, or you could hire out a professional to do all the matching jobs. The important things is, you initially have to recognize what social media provides for a service.

Now, do you comprehend why you’re pushed to go energetic on social media? What truly is the role of social networks when it concerns marketing, client assistance and all various other facets of your organisation? These 2 concerns– and also many more– could be responded to by reading on. Absolutely, you will certainly quickly learn the major role of social media sites in raking earnings, earning devoted customers as well as managing your advertisements, advertising and also sales.

So What Is Social Media?

It is in reference to the means of communication as well as communication among individuals use internet-based innovations, to consist of mobile systems. It can be found in numerous kinds, however the most prominent social networks kind would certainly be social networking sites such as Facebook, blogs or blog sites, social blogs, microblogs such as Twitter, as well as web content sharing areas like YouTube. For functions of classification, there are six various social networks kinds. Contributing to the ones mentioned would certainly be virtual games as well as digital social globes, as well as joint ventures which permit net customers to participate. Read: QR code WA web

The advantage regarding most of these social networks types is that they are currently offered in one incorporated platforms. Therefore, sharing of web content, connecting as well as e-mails can be performed in just one system or social networking site.

What Help Does It Bring To A Small Biz?

Being a complicated as well as yet highly feasible financial investment, any business can acquire huge with mixing two or more sorts of social media sites. In one swift swoop, targets like consumer assistance, branding and building on-line visibility and also business advertising can be accomplished. Yet extra so, any little biz would benefit from social networks since it is the quickest, most efficient means of communicating with clients. Nowadays, more than ever, digital communications is something that’s in every person’s palm. Think about what your business will certainly gain if you’re energetic in the social media sphere!

Ever before noticed how years ago services would certainly invest so much on trying to offer? Well, nowadays, it’s not hardcore selling anymore; not even concerning hefty ads that costs much or too laborious to intend and also bring out. With social media sites, it’s everything about making links, be it with existing and also possible customers, various other companies in the exact same sector, or the neighborhood. It’s all about genuine communication while being able to subtly highlight advertising efforts. Thus, social media sites is an extra personal, credible and thus human, technique to engaging with clients.

Another fantastic aspect of social media is that it does not need huge, expensive campaigns to reach out. Even more like, it needs straightforward, tiny however effective acts, such as sharing your ideas or latest item online. Not just does this take place rapidly, there’s that human element that is viewed doing not have in lots of big-time advertisements. See, social media sites make small services and their proprietors simply are themselves– obtain included, share a state of mind, reach out, ask for aid … simply be human!

Most importantly, being in the social web makes any organization available for everyone. Call it client support, call it Public Relations administration or call it whatever you like. Yet nothing else time in the history of small companies has mails, phones, and walk-in inquiries end up being so fast as well as simple to do. All these can be done at one time with a social network site, a blog site comment or a common video!

So, do think about it and also get your little biz active in the social media sites round quickly!

Deciding Between Facebook Group or Facebook Page

One of the famous social networking nowadays is Facebook. White the site’s primary objective is to develop bridges with your social circle, it has actually become a strong company device also. Ridiculed as the biggest social networking sites, Facebook has surpassed the population of MySpace, eventually making it a global home name. Indeed, a service already on Facebook is a step in advance.

Yet even today, lots of entrepreneur wish to know why they require to make a Facebook page or Facebook teams. Numerous are puzzled with these 2 as they appear similar. But looking better, Facebook page as well as Facebook team have few crucial distinctions that make every one unique. So prior to you make a decision which road to take for your company, right here are the essential details about Facebook Groups and also Facebook Page.

Who Needs Facebook Groups?

The Facebook teams are web pages that you will construct within the facilities of the Facebook social networking website. It is structured all over by a reality fascination or team. Likewise, it can be based with the insurance claim affiliation or organization with people as well as most likely things. In this, you can make a community of individuals or friends that urges to chat as well as share concerning concerns.

The Facebook groups provide a huge chance to everybody who would love to make online neighborhoods. For instance, you will make a community in which your set mate is the only customer that can get in. This will certainly work as a hangout area for you and also your batch mates. Likewise, you can post relevant issue such as set get-together in this page without making a tag article. Additionally, you can make a Facebook team that comes from your interest. You can add users who would like to take part the discussion or who have passion in the group. The feature of the Facebook that put into groups is quite impressive. In this way, you can even talk with your team mates and additionally it has a built-in e-mail alert that makes easier for the group to be updated on what is happening in the team.

Who Needs Facebook Page?

The various other attribute that Facebook can supply is Facebook web page. These are web pages for organizations, celebs, bands and also businesses. It is to send interesting details in an official as well as public way. This is just applicable to the customers who are connected to a specific page. This Facebook page is identical with the profile or timeline. You can additionally establish this web page. It is to be able the population connect and also engage with their audiences in a particular method. Facebook web page can be added through the referrals of a pal, News Feed stories, Facebook events and also a lot more. Read: WhatsApp Download

Yet, Facebook pages give a bountiful pack of functions that are not available in Facebook group. The Fan web pages allow the very same kind of connection as group yet with many additional options for modification as well as customization. The Facebook page is like Facebook group that has a wall surface. Though, the Facebook web page has many included features like Facebook applications. The Fan web page can be customized to appear similar like a site by the flexibility of using Iframes. Likewise, the Fan web pages are pages for a popular artist, Hollywood stars (actor and also starlets), politicians, brand names, marketing experts, real estate agents, publications, authors and much more.

Determining Which One

In the long run, it depends on you which setting to select in developing a Facebook online reputation for your internet site, blog site or business. You can in fact choose from the two. It could be a Facebook team that is for internal use, communication with a specific group of people or member of your blog; as well as it could be a Facebook web page where your fan or subscriber of your blog site is the site visitor.

After being acquired by Facebook, Whatsapp application is increasingly popular and has become the most widely used messenger application by people in the world. Equipped with current features make this application already used by more than 990 million people in the world.

Do you know the WhatsApp web to the status of messages that have been read with a blue checkmark?

Maybe for some people, the message status feature that has been read is marked by this blue checklist to be a threat. The reason this seems to limit your privacy in chatting. Now there are some tricks to read WhatsApp messages without a blue check seen so that it will give you privacy when chatting.

See below 6 different ways how you can set the Whatsapp messages without the blue check being seen?

Steps to Read WhatsApp Messages without visible blue check
Read WhatsApp messages without visible blue check

1. Looking at the quick setting
   Sometimes there are WhatsApp messages from someone who deliberately to be avoided for one reason or another. In order not to bring up a blue checkmark, you can outsmart it by peering from the Notification Bar. That way the message sent by your friend doesn’t turn into a blue check. But if you received long message you cannot see the complete message.
2. Through the Widget
   The existence of widgets on mobile phones turns out not only to be used as a sweetener but also can be used as an alternative way to read Whatsapp messages without a blue check so that the sender will not know that the message you have read. The checkmark on the message received will not turn blue, as long as you still see it on the widget display. But if you reply automatically the checklist will turn blue which indicates that the message sent to has been read.
3. Through the Airplane Mode Method
   Tips on reading WhatsApp messages without the blue check seen next are using the airplane mode method. This method can help you read WhatsApp messages without having to open them so that the checklist turns blue. But unfortunately, the easiest way to read Whatsapp messages without a blue check appears only on iPhone.
4. Privacy Settings on WhatsApp
   If your phone is an android, then you can perform alternative steps to read WhatsApp without the blue check seen using the privacy settings method in WhatsApp, you can also make it as an alternative to the other easiest step. The method is easy enough. You just need to enter the settings section and adjust the account settings option Last seen to Nobody. Also, remove the checklist in the Read Receipts section.
5. Using WhatsApp Web
   If you use this method, you are previously required to install the ShutApp Add-on application on the Mozilla browser. You only need to press the ShutApp button to enter WhatsApp Privacy Mode to view the contents of the message. To end it you can press it again to hide the read status on WhatsApp.
6. Using WhatsApp Plus
   Besides WhatsApppWeb to use WhatsApp plus you are also advised to install it first. Not only able to eliminate the blue checklist when the message has been read, but WhatsApp Plus also offers other advantages, including being able to hide online status.

Well, those are some tricks to read WhatsApp messages without visible blue check that we can inform on this occasion. You can choose one of the methods above that you think is the easiest. Hopefully useful.

4 Steps to Permanently Delete a Twitter Account

How to Deactivate a Twitter Account or to Delete a Twitter Account – If you want to delete your Twitter account, you come to the right place. Just as easy as with deactivating Facebook account.

For some reason you want to delete your Twitter account and want to find how to do this. It is already written on https://help.twitter.com/en/managing-your-account/how-to-deactivate-twitter-account
But if you still want to look from another source then please read on.

Still there are peoples who doesn’t know about Twitter and how to use Twitter. There have been many Twitter users throughout the world, but still they don’t know about Twitter history.

How do you delete or disable Twitter permanently? It’s easy if you want to delete your Twitter account. Here’s how to delete a Twitter account:

1. Log-in first, using a Twitter account that you want to delete.

2. Go to your Twitter settings

3. Below the page there is a sentence “Deactivate my account / Non-active and only account”, then click. Look at this below.

4. You directly go to the confirmation page. If you are ready to delete your account, please click Deactivаte @ usernаme “.

Note: Your Twitter account will be terminated at a maximum of 30 days. In these 30 days, it will not be allowed to open Instagram. If you log in during the termination period of the account, your account will back alive, however your tweet, following and the follower and will be deleted. Hopefully if you do this you really want to erase your Twitter account.

Very easy right?  Hopefully this article How to Delete or Deactivate A Twitter Account will help you. Thanks a lot for your attention.

Also read:

How to remove Google account
How to delete Gmail account

You already using Instagram for sometime, you already posting regularly on it buy still you don’t get result as expected, I mean you still don’t have many followers. What is wrong with your method and how to get many follower as fast as you can but still in the correct way will become your biggest puzzle.

If used correctly, Instagram can be a marketing tool that can target potential buyers in great detail through visual advertising channels for your business. In fact, in a recent study it was found that Instagram can make users more involved with one business, with 25% more engagement with brands than other social media platforms. This means Instagram is the main channel for building an e-commerce business.

Like other social networks out there, there are right ways to use it, there are wrong ways to use it, and smart ways to use it.

How to Get Followers on Instagram

There are 5 main ways and tactics that can help you get more followers on Instagram.

Use the right hashtag

Use the right filter

Look for influencers to endorse / review products

Let’s dive into how to implement each of these tactics.

1. Use the right hashtag

Your goal on Instagram is to engage your current audience while you also grow your new followers. New, interesting posts with good photos will meet the first requirement but for you to start growing, the hashtag in your photos will be the main key to growth. Your photo hashtag will make it easier for people on Instagram to find your photos, when they are searching for certain terms.

So what hashtag you should use?

Just like with Twitter and other social sites, users on Instagram are only looking for specific specific hashtags. If you use the right hashtags in your photos, you will be able to reach far more new users because it’s easy to find.

If you look at the list above and think But none of them applies to my product and business “, you might be right.

Using hashtags is one thing, using the right tags is another. Popular tags like those listed above are likely to increase your likes, but they won’t cause an increase in long-term engagement and new followers are attracted to what you sell.

If you want to give your photo hashtag properly, you must find and use the most relevant hashtag. This means doing appropriate research to make sure you use the most relevant hashtags that not only describe your brand, but also what Instagram users are looking for.

To find relevant hashtags, you will be able to use free online programs such as IconoSquare or Webstagram

Below, we will use Webstagram to find relevant, related and popular hashtags for men’s accessory brands.

For example, by searching for the #mensFashion hashtag, we can pull a list of additional keyword hashtags along with how many times they have been used (popularity).

mensfashion hashtag

Keep in mind that Instagram only allows to enter a maximum of 30 hashtags per post. In addition, you also need to remember that popular words will change from time to time, so make sure you always research the hashtag keywords every few months to make sure the hashtag that you use is the best hashtag at that time.

The following are tricks that can be used for e-commerce businesses. For each product and product category in the online shop, do research to see what are the most popular hashtags in all of these product categories. You can find 15-20 popular hashtags for each product category you sell, and can find 5-10 popular hashtags that can describe your business as a whole. In addition, you also create a list of special hashtags for local geographical locations that are related to your business.

2. Use the Right Filter

Hashtags aren’t the only things you should pay attention to. The Instagram community prefers certain photo filters over other filters. By using filters preferred by users you can expand the impact on the engagement of the target audience.

Here are 10 of the most popular filters on Instagram according to Iconosquare:

Normal (Unfiltered)

TrackMaven recently conducted research on an Instagram account to see how filters affect engagement and found that Mayfair, normal (unfiltered) and Inkwell had the most interactions.

Graphic effectiveness of Instagram filters from TrackMaven

Also consider graphics of likes and comments that correlate with the use of filters with your own Instagram account:

The number of likes and comments obtained from filter types on Instagram

You can use IconoSquare to review the performance of your Instagram account, to understand what is currently working and not working for you.

3. Post at the Right Time

In addition to adding the right hashtag and using the best filter, you should also consider the time of your post.

The targeted approach is to analyze what has and hasn’t worked for you in the past. By visiting this IconoSquare optimization section, you can get a detailed analysis of your posting history vs. engagement. This report will also highlight the best times of the day and the best days of the week to post.

Graph of post time analissa

Black circles indicate when you usually post. Light gray circles indicate when your community interacts. The largest gray circle of light represents the best time for you to post

You might want to consider using a scheduling program to schedule your posts. For that, you can use (paid) programs like ScheduGram

4. Steal the Follower from your rivals

One of the best ways to find and attract new followers is to find your nearest competitor’s Instagram account and get involved with their audience. These people have shown some level of interest in these products because they have followed your competitors’ accounts.

So how to effectively steal your competitors’ followers?

You can steal the followers of your closest competitors by getting involved in your rival’s account, such as replying to comments from your rival audience in your rival’s posts. There are several ways to engage with Instagram users, and predictably, the more work you do, the more followers and engagement you will get from it.

The three types of engagement on Instagram are:

Follow your rival audience

Like your rival photo

Comment on your rival’s photo

We found an informal test with a business account to see how competitors’ followers responded to marketing progress. The researcher is targeting followers from his closest competitor, a local competitor. Because he knows many followers are from local audines, and adding cities to his profile to create a greater sense of familiarity between the business brand and targeted people.

The researcher began by only following 100 followers from competitors. Then, follow 100 competitors’ followers but also take the time to like one of their photos. And finally, 100 followers who took pictures and also commented on them.

Here are the results:

Follow = 14% Followback

Follow + Like + Comment = 34% Followback

Although it is not yet a further research that is more accurate, but the results are clear. The more energy you give to be involved with people, the greater the results you can get.

Read: How To Use Instagram Insight

5. Look for influencers to endorse / review products

All of these Instagram posts are optimized to have a decent impact, but if you really want to make a really big impact, you need to take advantage of influencers on Instagram, and expose your brand to ai = udiens. .

So how do you do it?

First, unlike the tactics above to grow followers on your account, this one tactic is not free. However, if done correctly, it will bring extraordinary results.

To get started, you must create a large account list in your target audience. For example, if you sell beauty products, you will want to find a large account from a beauty blogger.

If you have followed some of these influencer accounts, you don’t need to find them again. One of the best ways is to use Webstagram and look for some hashtags that are similar to your target hashtag. When you do a search for your hashtags on Webstagram, they will not only display related hashtags, but also show Instagram accounts with the biggest followers who also have the hashtag you’re looking for.

There are a number of things you should pay attention to from the profile search results:

Number of followers – Usually 20k-200k

Have contacts that can be contacted on the profile, such as email address

If there are contacts listed on the profile, it usually means they are open to endorse the product. You will want to send them an email (or call) and ask them for a post price for them to endorse your post. In general, you can find an average of around 200-500 thousand per post, depending on the size of their followers. However, if you sell products that are unique and original, you might also want to consider sending them your product for their review and review in their posts. Posts that look more natural and don’t look like sponsored advertisements, will provide more involvement and response than usual.

Tools that can help you on Instagram

There are hundreds of Instagram tools out there that can help you and your Instagram strategy. In this post we recommend three tools to help you build your audience and engage with them.

Schedugram – Schedule your Instagram posts.

IconoSquare – Info, analysis and insights into your account and followers.

Webstagram – Find the best hashtag for your posts and influencers to help endorse the product

Conclusion

In this post we talk about the most effective ways to use Instagram to build a targeted audience, but that is not always a numbers game. Like social networks, the most successful strategy overall is to be authentic and social.

If used properly, Instagram can be a highly targeted, visual advertising channel for products and brands that can cause a healthy revenue stream for your e-commerce business.